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Mark Zuckerberg’s 6 Ingredients For Success

February 4th, 2012 No comments
markzuckerberg

Editor’s note: Contributor Ashkan Karbasfrooshan is the founder and CEO of WatchMojo.  Follow him @ashkan.

Leadership guru Warren Bennis asked whether leaders are born or made. When asked if Wall Street would accept a young Mark Zuckerberg in his early 20s as CEO, Facebook investor Peter Thiel said: “Well, we’ll wait until he’s over 25 to file”.  Wise move, considering that Mark’s title on his business cards read “I’m CEO, bitch”.

This week Facebook filed its S-1 to go public.  Mark is 27.  How Mark managed to launch a social networking site after Friendster had crashed during MySpace’s zenith has been widely chronicled.  What’s been less discussed is how Mark mastered the six requirements to succeed, namely Ambition, Vision, Determination, Execution, Luck and Timing.

Ambition

“The tallest blade of grass is the first to be cut by the scythe”, Russian Proverb

The foundation and building block of any successful person is Ambition, or the desire for personal achievement.

People are driven by success, recognition, respect, money, power or fame. If you believe everything in The Social Network, Mark launched Facebook to level the playing field at Harvard and to succeed at getting girls.  Success is relative, subjective and fluid; over time Mark’s definition of success grew to match his brainchild’s imprint.

Wearing your ambition on your sleeve will get you cut off at the knees, but ambition is required to succeed; the challenge is channeling it properly and managing your emotions around it.  When the Winklevoss twins first hired Mark to build their social networking site, Mark never revealed his ambitions to build his own site.  It was only later – far too late for the Winklevoss – that Mark revealed his true ambition.

Vision

A design glitch allowed MySpace users to customize their profiles.  But that mixed blessing created a cacophonous environment which made users welcome Facebook’s clean interface.

Facebook wasn’t visionary in any revolutionary sense of the word.  Where Facebook deserves credit was that Mark et al. recognized the need for a real directory of people, not merely users.  Before Facebook it was nearly impossible to actually find people, you could “google” them but finding the person you wanted within one search wasn’t a given.  We now take it for granted, but that extension of people search and connecting them was certainly evolutionary, and it’s worth noting that most successes are not radically new but extensions and improvements of existing paradigms.

The critics may note that Mark sometimes lacked charisma.  In this context, charisma is a subset of vision:  it allows you to convince others to buy into your vision, but charisma in and of itself is not a requirement to succeed, it’s an accelerant or amplifier.  In Mark’s case, he has had the good fortune to let Facebook’s massive growth rates do the talking for him.

Execution

“Stay Focused, Keep Shipping”, Mark Zuckerberg

When you look back to Facebook’s functionality when it launched, it was bare bones.  Facebook has added features while scaling users, literally changing jet engines at 30,000 feet without missing a beat.  It’s easy to laugh at missteps like Beacon or the privacy dossier and fail to appreciate the velocity at which Facebook has evolved and grown.

Determination

To quote President Calvin Coolidge:

“Nothing in the world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination are omnipotent. The slogan ‘press on’ has solved and always will solve the problems of the human race.”

Back in 1995, Steve Jobs added: “I’m convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance”.

Determination, drive, tenacity or persistence is the most important variable, demonstrated by  Mark through his: relentless coding early on to launch Facebook to catch the Winklevoss brothers off guard; adding colleges; attacking MySpace; defending against the subsequent lawsuit from the twins;  repeated encroaching into people’s privacy (which remains one of Mark’s Achilles heels).  But, to his credit, he has repeatedly not cared or believed in himself enough to charge ahead no matter what.  Mark is a constant reminder that it’s easier to ask for forgiveness than for permission.

So those were the first four traits: largely innate, can be learned, and things you can control.  But without the next two, you won’t succeed.

Luck

“A great fortune depends on luck, a small one on diligence”, Chinese Proverb

In sports and in business, luck can be your best friend or your undoing.

Let’s face it: Mark’s had a horseshoe up his butt.  Luck made him run into Sean Parker, who introduced him to Peter Thiel, without whom as an ally and first outside investor it’s unlikely he would have remained CEO to this day.

But you create your own luck, or when lady luck smiles down on you, you seize the opportunity.

Timing

Google wasn’t the first search engine, YouTube wasn’t the first video sharing site and Facebook certainly wasn’t the first social network.  Geocities, Tripod, Friendster, Tribe Networks, MySpace are just some that come to mind.

Mark’s managed the clock all along: slowing down the Winklevoss brothers; launching Facebook on Harvard first to then expand to other colleges; relocating to California; refusing Viacom and Yahoo!’s offers; closing his deal with Microsoft.

While the comparisons to Google’s IPO are understandable, Google ushered a new Internet Bull run whereas Facebook’s is coming at the tail end of Zynga, Groupon, LinkedIn, Demand Media and Pandora’s – none of which have fared particularly well.

However, much like Google’s IPO made it the Internet stock bellwether, Facebook will become the de facto stock pick of individual and institutional investors, pushing demand to justify the lofty price-to-earnings and price-to-sales multiples.

There you have it: success = ambition + vision + execution + persistence + luck + timing; with the first four being things you can control and the last two being externalities that you cannot.

While I’ve praised and criticized him and Facebook, as a fellow entrepreneur, Mark is someone all builders look up to and admire despite his obvious mistakes – reminding me of the Michael Jordan quote: “I’ve failed over and over and over again in my life. And that is why I succeed.”



Which Service Has The Best Welcome Message? (Hint: Pin Carefully!)

February 4th, 2012 No comments
Welcome

Two days ago, I received an invite to Pinterest. (I know, I’m late.) After signing up, I pretty much ignored the welcome message, just as I do with most services. But last night I decided to get myself caught up after the Crunchies, and started reading through all my unread emails (even the ones from Nigerian royal’s relatives) and found myself actually reading through the Pinterest welcome email, too.

It’s wonderful, and the reason it’s wonderful comes down to just one bullet point:

Pin carefully! As one of the first members of Pinterest, your pins will help set the tone for the whole community. Use big images, write thoughtful descriptions, and pin things you really love. Also, no nudity

Welcome messages are important because they’re usually the first point of contact between user and service. Good ones “set the tone” for the relationship the user will have with the service, give them helpful tips on how to get going (and be good at it), and usually have some kind of indication of what the format will be.

Twitter encapsulates these core qualities perfectly in its welcome message. You learn what Twitter is about, are told having a profile pic and information set up gets you more followers, and signs off using @twitter handles.

What Twitter fails to do is tell you that no one gives a damn whether or not your dog needs a walk, or if you’re soooooo tired. And now Twitter is full of people making mundane, useless comments all day long. It’s still a great service, don’t get me wrong. But maybe we wouldn’t be so bombarded by tweets about nothing if someone had said, “And remember, keep it interesting and useful” at the end of the welcome message.

Of course, Twitter’s done nothing wrong in its welcome message. As I said before, it’s actually a great one, especially when compared to ones that just tell you you’ve subscribed.

Looxcie, another great service, is quite complicated. What’s free and what’s paid, how it works, and how to get started can be tricky topics to tackle.

Instead of addressing this right from the get-go, the Looxcie welcome message gives you this:

What’s worse, it asks you for Likes and Follows. This wouldn’t be so bad if we were given some information about what to do, but if all you’re handing me in your opening statement is verification that I’m signed up, please don’t ask me to be a fan. I’m fan enough by using your service. A few buttons at the end of the email would suffice, if that’s really how you want to initially present the service.

Plenty of services go the Twitter route (like Google+, Skype, GroupMe, Dropbox and HipChat), and plenty of services go the Looxcie route (like Beluga and LinkedIn (which basically just asks you to add more information)). Plenty fall in the middle (like Yammer, Heelo and Disqus), offering a very brief, vague idea of what’s going on followed by links to more information.

Where Pinterest separates itself is in recognizing that the service is, when all is said and done, us. Twitter is a smart platform, but what makes it interesting is the users. The same can be said for most services, but instead of looking at what we can do for this or that service, the welcome message focuses on what the service can do for us.

That’s not to say that the welcome message shouldn’t tell us about a service’s features and how it works, but isn’t it just as important to recognize that we have plenty to offer the service.

I think twice about what I pin after reading that message (so far just an old record cover of NSYNC’s first album), which could lead people to pin less. Perhaps, being “picky” about how users use the site could work against Pinterest.

But in my opinion, I feel much more welcomed by Pinterest than all the rest.



BlackBerry Music Store now available in Canada

February 4th, 2012 No comments
BlackBerry Music Store now available in Canada

RIM’s BlackBerry Music Store now lives in Canada where users can download the free Music Store app from the BlackBerry App World and use it to discover new tracks, purchase and download them right away, and tell their inner circle about the songs they dig.

You can either use the built-in search to find the tunes, or browse by what’s most popular, what’s new, what’s on sale, genres, sub-genres; or check out other tracks and albums by the same artist.

Not sure you like some song? No problem, with access to a 30-second track sample, you can preview every song before committing your hard earned cash. Moreover, if you’re still not sure, you can easily beam this audio preview to your friends via BBM, email, SMS, Facebook and Twitter to ask them what they think about it, or (if you’ve already grabbed the song) – suggest them they get it, too.

Finally, it’s important to add that all your music is stored in the cloud (7Digital Music Locker), which you can later access from multiple apps and devices, making sure you get to keep all of your tunes even if (God forbid) your phone is lost or stolen…

Music Store (FREE) [BlackBerry App World]

BlackBerry Music Store now available in Canada originally appeared on IntoMobile.com on 2012-02-04T11:51:11Z. FV1gMYsz9b5j


Huawei MediaPad hits AT&T’s tablet offering

February 4th, 2012 No comments
Huawei MediaPad hits AT&T's tablet offering

AT&T is adding another tablet to its portfolio – Huawei MediaPad, which is already available in the U.S. as T-Mobile Springboard. Unfortunately, the device AT&T is selling comes with Honeycomb (rather than Ice Cream Sandwich) on board, though we’re sure Android 4.0 update will be released shortly. Moreover, the press release doesn’t mention multiple color options, hinting us the only version the carrier will offer is silver (which BTW looks pretty cool to me).

AT&T has already started selling the MediaPad to its enterprise users at varying price points depending on the business account. As for consumers, guess they’ll have to wait for few more days — I couldn’t find the tablet on AT&T’s website, so I don’t know the price.

Specs wise, Huawei’s baby comes with a 7-inch 1280×800 pixels touchscreen, 1.2GHz dual-core processor, 5-megapixel camera with 1080p video recording on the back, 1.3-megapixel front-facing one, Wi-Fi (and HSPA?), and a memory card slot.

Huawei MediaPad hits AT&T’s tablet offering originally appeared on IntoMobile.com on 2012-02-04T11:14:13Z. FV1gMYsz9b5j


Hotels by Orbitz hits the AppStore

February 4th, 2012 No comments
Hotels by Orbitz hits the AppStore

Orbitz released a new iPhone app that allows folks to quickly book a hotel while on the go. Available as a free download, Hotels by Orbitz provides users with an “intuitive search-and-book experience” and offers powerful comparison tools, secure booking in just three taps and Orbitz Mobile Steals. The last mentioned feature is touted to deliver exclusive, mobile-only discounts of up to 50% off hotel stays in popular cities worldwide, something that sounds pretty similar to Hotel Tonight’s offering.

The new Orbitz application comes on the heels of earlier mobile products and services offered by the popular travel site, including Orbitz apps for iPhone and Android, Orbitz Hotels app for iPad, Orbitz mobile website, and Orbitz Mobile Steals. All of them come with the same value that customers have come to expect when booking on Orbitz, including Automatic Price Assurance, Enhanced Low Price Guarantee and Orbitz Care Alerts.

Again, Hotels by Orbitz is free to download and you can get it from a link below.

Hotels by Orbitz (FREE) [iTunes link]

Hotels by Orbitz hits the AppStore originally appeared on IntoMobile.com on 2012-02-04T11:11:35Z. FV1gMYsz9b5j